✨ New Arrivals Just Dropped!Explore

Iconic Style. Legendary Sound.

Experience the premium fusion of SMS Audio and G-Unit streetwear curated by 50 Cent.

Our Story

G-Unit Brands, Inc. represents the intersection of street culture and premium lifestyle, offering fans exclusive access to the legacy of a hip-hop powerhouse. From autographed memorabilia like 'The Massacre' plaques to our signature 'G-6' windbreakers, we bridge the gap between iconic music history and modern fashion. Our mission is to provide authentic, high-quality apparel and collectibles that empower our community to wear their hustle with pride.

Trending Now

-65%NEW

Street by 50 On-Ear Wired- Pick Your Country! No Box

$34.95

$12.23

-65%NEW

KidzSafe™ D.I.Y. Headphone- PP

$19.95

$6.98

-65%NEW

KidzSafe™ D.I.Y. Headphone

$19.95

$6.98

-65%NEW

KidzSafe™ D.I.Y. Wireless Speaker

$29.95

$10.48

-65%NEW

KidzSafe™ D.I.Y. Earbuds

$19.95

$6.98

-65%NEW

In-Ear Wireless Sport - Sweat & Water Resistant

$89.95

$31.48

-65%NEW

Headphone Stand w/Picture Insert

$24.95

$8.73

-65%NEW

Wireless USB Transmitter

$39.97

$13.99

Explore the Collection

New Items

Sale Items

Autographed by 50

Autographed by 50

G-Unit/50 Cent

Studios

Tee Shirts

What Our Customers Say

★★★★★

“The quality of the heavy-weight hoodies is unmatched. They fit perfectly and definitely make a statement.”

M

Marcus R.

★★★★★

“I love the bold urban aesthetic. The stitching is durable and the shipping was incredibly fast.”

E

Elena V.

★★★★★

“Authentic streetwear at its finest. These pieces are wardrobe staples that always get compliments from friends.”

D

Darnell J.

Upgrade Your Wardrobe with G-Unit Style

Experience the ultimate fusion of street culture and premium fashion with our latest collection.